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Scott Dunphy-Brown joins brad eather on creative business podcast
The Death of Corporate Sales Scripts: Using Agile Talk Tracks for B2B Sales creative business podcast sales enablement scott dunphy-brown talk tracks

Traditional B2B sales playbooks are failing. Enforcing rigid scripts and managing purely by numeric CRM metrics creates call aversion, fuels phone anxiety, and triggers intense buyer resistance.

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Brad Eather

B2B Marketing Communications Consultant. Digital Communications & Culture Academic.

Become a Digital Sales Master

The Art Of Networking Online | Linkedin Masterclass

A digital communications masterclass for career professionals. Access the mental toolkit to network in a digital environment.

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The personal compass email challenge

A Challenge for Professionals Who Don't Want a 'Personal Brand'🧭

(20 prompts) to support professionals overcome the nerves of posting your professional opinion.

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